Assess Innovation Potential

Test and validate your problem, commercial, technical and execution hypothesis

Problem Hypothesis

Effectively engage beneficiaries

Define the problem

Commercial Hypothesis

Calculate the revenue opportunity

Define the value

Develop your commercial strategy

Technical Hypothesis

Test proof of principal

Validation and technical risk

Ability to Execute

Understand your drivers

Build a highly effective team

This project was joint-funded by the National Institute for Health Research (NIHR) Brain Injury MedTech Co-operative based at Cambridge University Hospitals NHS Foundation Trust and University of Cambridge. The views expressed are those of the author(s) and not necessarily those of the NHS, the NIHR or the Department of Health.

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